The Yeezy History
Yeezy Yeezy Yeezy Yeezy, if you are a sneaker fan or you are barely one you would know the shoes called Yeezy. Which is famous because of Kanye West the rapper also fashion designer.
Early in his career, West made clear his interest in fashion and desire to work in the clothing design industry. In September 2005, West announced that he would release his Pastelle Clothing line in spring 2006, claiming "Now that I have a Grammy under my belt and Late Registration is finished, I am ready to launch my clothing line next spring."The line was developed over the following four years , with multiple pieces teased by himself.
At the year of 2009, West collaborated with Nike to release his first own shoe, and the Air Yeezy with a second series released in 2012. The first Nike Air Yeezy was released in three different colorways ( Zen grey, Back/Pink, Net/Tan) and came with the remarkable cross-strap, also the glow in the dark material at the head of the shoe . Later the series two came up with two colours ( Black/Red, Pure Platinum) the different are only the warped back heel counter, and as West said it turned into a more casual sneaker. Month later, he released the limited edition called the “Red October”, also the last shoe of Nike for Kanye.
And this is how the Yeezy Era started.
After the collaboration ended with Nike, Kanye announced that he is switching from Nike to adidas. As a first result, at the year of 2015 he released the adidas Yeezy Boost 750, which he brought the name of Yezzy from Nike to Adidas. 750 came in a clean colorway with the famous cross-strap, a white boost sole and a zipper on the side. With the Yeezy Boost 750, the name ‘Yeezy’ became more hype. More colorways of the 750 followed until today, the Triple Black, Grey Gum and Chocolate, all of it are still have very high resale price till now.
At the same year, Adidas and kanye use the huge advantages of last Yeezy series, they released the Yeezy Boost 350 with “Turtle Dove” colour. This time, they sued a lower top model with a prime knit upper and a white boost sole. It became one of the most popular sneaker in just couple of weeks. Later different colours released, including the Pirate Black, Moonrock and Oxford Tan.
By the end of October 2015, they release their third pair of shoe Yeezy Boost 950 to end their Yeezy Season 1 collection, for this pair, it is approached to outdoor functionality style. Because of this, they did not get as much hype than they except but disappointment, also cause of the retail price which is 585 USD, compare to others model it is big gap.
To gain back the love and hype from the sneakers fans,mYeezy Boost 350 V2 was released with the colour of Beluga. It features a primeknit upper that sports a healthy mixture of steel grey and beluga with a matching grey Boost sole. On the side, you’ll find a solar red stripe that reads ”350 SPLY”, which the last couple of models did not use this way. Before and after the released the hype became more than ever, the social media are all talking about this pair of shoes. At the same year of 2016, adidas released five different colours, with black as main body colour and with bright red ( also green copper oreo and full black) SPLY-350 stripe.
Adidas and Kanye always give surprises to sneakers fans, which they released a more colourful Yeezy at the begging of 2017, called Zebra this time it feature a white and core black Primeknit upper with a red SPLY 350 accent. A translucent white midsole that features full-length Boost rounds the sneaker out.
And adidas keep releasing different colours, as you never know what there are thinking, the Frozen Yellow Yeezy was released and it had horrible comment at the begging, then adidas official said that it was the most limited Yeezy they ever have. Then it’s resale price was the highest among the whole V2 series, which I was amazed by that.
That is how the Yeezy Era came up, as the more demand they need they are releasing some colour with more quantity, which from my opinion they should keep it as limited as possible, although you can say it is a legacy already, but if they want to be the best in the sneakers world they should keep it limited.
To end with I want to show the limited quantity of each Yeezy V2.
Yeezy Yeezy Yeezy Yeezy, if you are a sneaker fan or you are barely one you would know the shoes called Yeezy. Which is famous because of Kanye West the rapper also fashion designer.
Early in his career, West made clear his interest in fashion and desire to work in the clothing design industry. In September 2005, West announced that he would release his Pastelle Clothing line in spring 2006, claiming "Now that I have a Grammy under my belt and Late Registration is finished, I am ready to launch my clothing line next spring."The line was developed over the following four years , with multiple pieces teased by himself.
At the year of 2009, West collaborated with Nike to release his first own shoe, and the Air Yeezy with a second series released in 2012. The first Nike Air Yeezy was released in three different colorways ( Zen grey, Back/Pink, Net/Tan) and came with the remarkable cross-strap, also the glow in the dark material at the head of the shoe . Later the series two came up with two colours ( Black/Red, Pure Platinum) the different are only the warped back heel counter, and as West said it turned into a more casual sneaker. Month later, he released the limited edition called the “Red October”, also the last shoe of Nike for Kanye.
And this is how the Yeezy Era started.
After the collaboration ended with Nike, Kanye announced that he is switching from Nike to adidas. As a first result, at the year of 2015 he released the adidas Yeezy Boost 750, which he brought the name of Yezzy from Nike to Adidas. 750 came in a clean colorway with the famous cross-strap, a white boost sole and a zipper on the side. With the Yeezy Boost 750, the name ‘Yeezy’ became more hype. More colorways of the 750 followed until today, the Triple Black, Grey Gum and Chocolate, all of it are still have very high resale price till now.
At the same year, Adidas and kanye use the huge advantages of last Yeezy series, they released the Yeezy Boost 350 with “Turtle Dove” colour. This time, they sued a lower top model with a prime knit upper and a white boost sole. It became one of the most popular sneaker in just couple of weeks. Later different colours released, including the Pirate Black, Moonrock and Oxford Tan.
By the end of October 2015, they release their third pair of shoe Yeezy Boost 950 to end their Yeezy Season 1 collection, for this pair, it is approached to outdoor functionality style. Because of this, they did not get as much hype than they except but disappointment, also cause of the retail price which is 585 USD, compare to others model it is big gap.
To gain back the love and hype from the sneakers fans,mYeezy Boost 350 V2 was released with the colour of Beluga. It features a primeknit upper that sports a healthy mixture of steel grey and beluga with a matching grey Boost sole. On the side, you’ll find a solar red stripe that reads ”350 SPLY”, which the last couple of models did not use this way. Before and after the released the hype became more than ever, the social media are all talking about this pair of shoes. At the same year of 2016, adidas released five different colours, with black as main body colour and with bright red ( also green copper oreo and full black) SPLY-350 stripe.
Adidas and Kanye always give surprises to sneakers fans, which they released a more colourful Yeezy at the begging of 2017, called Zebra this time it feature a white and core black Primeknit upper with a red SPLY 350 accent. A translucent white midsole that features full-length Boost rounds the sneaker out.
And adidas keep releasing different colours, as you never know what there are thinking, the Frozen Yellow Yeezy was released and it had horrible comment at the begging, then adidas official said that it was the most limited Yeezy they ever have. Then it’s resale price was the highest among the whole V2 series, which I was amazed by that.
That is how the Yeezy Era came up, as the more demand they need they are releasing some colour with more quantity, which from my opinion they should keep it as limited as possible, although you can say it is a legacy already, but if they want to be the best in the sneakers world they should keep it limited.
To end with I want to show the limited quantity of each Yeezy V2.